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Customers

Our services are always in demand when you need to bring more power to a new market entry. Our clients include medium-sized IT companies and global IT players from the United States and the DACH region (Germany, Austria, Switzerland). We support foreign IT companies with the adaptation of their story and marketing concepts for the German-speaking world and act as a catalyst for their efforts to enter the DACH IT market.

Software Vendors

Software vendors take advantage of our expertise in positioning and marketing of new products as well as setting up an efficient direct / channel sales organization whether in the US or in the DACH region.

IT Services / Consulting firms

It requires a lot of experiences to position services properly. We frequently help IT service providers to create consulting services packages that are unique to their markets.

Venture Capital Partners

We support venture capital firms as a sparring partner for their portfolio companies. We create a better story and positioning for the companies and sustainably increase their value.

The results of our work are often new strategies in marketing and sales and are therefore confidential. Of course, we can provide anonymous examples of successful projects during a personal discussion. We look forward to your call.

Go-to-Market

Enter new markets  More

Positioning

Stand out from the me-too-crowd More

Trend Monitoring

Identify trends ahead of the competition More

Analyst Relations

Get traction with Gartner, Forrester and the like  More

Story Creation

Put your story in words and pictures More

Press Relations

More visibility through innovative PR More

Sales Training

Get your team trained More

Lead Generation

Create highly qualified leads  More