BSMLogo 2014 trans

  • HeaderTrendMonitoringEN 1220
  • HeaderPositioningEN 1220
  • HeaderStoryCreationEN 1220
  • HeaderAnalystRelationsEN 1220
  • HeaderMediaRelationsEN 1220
  • HeaderSalesTrainingEN 1220
  • HeaderLeadGenerationEN 1220
  • HeaderGTM EN 1220

Bernd Hoeck receives Award as Best Speaker in IT

on Monday, 28 July 2014. Posted in News

900 participants of Vogel IT Akademie vote for Bernd Hoeck as Best Value Speaker in IT. Story building is key to translate complex IT topics.

BestSpeakerAwardBernd Hoeck, managing partner and founder of bloodsugarmagic, is awarded in his role as a speaker. The specialist of positioning and go-to-market strategies in the IT industry receives the award as best speaker in the category "value".

The prize is given every year by Vogel IT-Medien based on an audience vote.

A large number of the 900 participants of the conference for "IT-Security Management & Technology" voted for Hoeck and his speech for dataglobal, a long-standing client of bloodsugarmagic.

The award acknowledges the "outstanding performance with regards to content and a presentation with a high practical value".

"Our goal is to make even complex topics in IT easier to understand by using methods such as story building", says Hoeck. "That's why we are especially happy about the award in the category 'value'. It shows that our efforts to reach a high practical value for the participants have been successful."

The speech with the title "Wie Sie sch├╝tzen, was Sie nicht kennen (How you secure what you don't know)" shows advantages of the automated classification of information. To explain this topic, Hoeck compares very vividly storage management with the well-known computer game Tetris.

Vogel IT-Medien is a publisher of specialized media for production, procurement and the use of information technology. Its most important products are the magazines IT-Business and eGovernment Computing as well as the Internet portals and Besides print and online media Vogel IT-Medien offers a broad events portfolio. Vogel IT Akademie belongs to the most significant organizers of top-class IT events in the German speaking countries.


Enter new markets  More


Stand out from the me-too-crowd More

Trend Monitoring

Identify trends ahead of the competition More

Analyst Relations

Get traction with Gartner, Forrester and the like  More

Story Creation

Put your story in words and pictures More

Press Relations

More visibility through innovative PR More

Sales Training

Get your team trained More

Lead Generation

Create highly qualified leads  More