Create visibility and a thought leader reputation

Our PR services for IT companies

PR is the best way to seed the fast-moving IT market with your messages - especially if you run on a small budget. 

Bernd Hoeck, Founding Partner bloodsugarmagic

Three powerful approaches combined

Using press relations, we build lasting visibility and a trusted reputation for our clients in new markets. We combine three powerful methods to maximize results.

Press releases & articles

Traditional PR

We create press releases and technical articles in various formats and place them in the press.

  • In constant exchange with editorial offices, we identify potential topics and opportunities.
  • We position you as a sparring partner and provider of ideas for editorial offices.
  • In this way, we ensure your presence in business and trade publications.
  • Classic press publications offer high target group accuracy and are established as trusted voices.
Create visibility & reach

Online PR

We use new publishing opportunities and modern approaches such as newsjacking to generate reach.

  • We monitor the relevant media for suitable topics and use newsjacking to hook into breaking news.
  • With our publication system, we not only send your press releases to an individual PR distribution list but also publish them on more than 100 online portals.
  • Each release generates important backlinks for your website and improves your Google ranking.
  • We use our reach on social media for your stories.
Independent editor

Editorial Work

Bernd Hoeck is a highly respected freelance journalist and regularly publishes in the relevant IT and trade press.

  • We can include you in independent technical articles on new trends, topics, and success stories.
  • Engaging formats such as interviews or round tables generate personal touch and authenticity.
  • As freelance journalists, we have good access to customers and can offer them added value.
  • As a journalist, we know what editorial offices need and how.

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