Who we are ...
bloodsugarmagic is an international network of experts in positioning, marketing programs, and go-to-market strategies for IT companies.
Being truely transatlantic allows us to combine international reach with local market insights and networks.
What we do ...
We offer all that’s needed for IT companies entering a new market or boosting their market performance in existing markets with new positioning, messages and unique selling proposition.
Examine our ready-to-run Bento Box Approach for seeding new markets with your message or the Story Building method for deep customer engagement.
Why we are different ...
Focus on positioning and go-to-market services purely for the IT industry allows us to use our deep understanding of IT technology and to develope methods and tools especially for this industry.
Check out tools like the Influencer Model or the Positioning Canvas.
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Innovation Award
bloodsugarmagic wins award for innovative online PR and Newsjacking services.
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Best Value Speaker Award
Bernd Hoeck has been selected Best Value Speaker 2014 in IT by more than 900 participants of IT Security Conference in Germany. More
Bernd Hoeck has been selected Best Value Speaker 2014 in IT by more than 900 participants of IT Security Conference in Germany. -
German IT Market Research
bloodsugarmagic publishes free market research compilation on the German IT services, software and hardware market. More
bloodsugarmagic publishes free market research compilation on the German IT services, software and hardware market. -
Webcast: German IT Market
Insights into best practices for entering Europe's most promising IT market
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Insights into best practices for entering Europe's most promising IT market Go-to-Market
Enter new markets More
Positioning
Stand out from the me-too-crowd More
Trend Monitoring
Identify trends ahead of the competition More
Analyst Relations
Get traction with Gartner, Forrester and the like More
Story Creation
Put your story in words and pictures More
Press Relations
More visibility through innovative PR More
Sales Training
Get your team trained More
Lead Generation
Create highly qualified leads More